According to a survey done by a prominent technology firm in the US, consumers rank price as the second most significant element in their purchasing choice after quality. India Data Entry Services' own studies across numerous market sectors, including school product consumers, electronics' customers, and toy retailers, all showed that pricing, in the form of price comparison, offers, branded merchants, and more, crucial information.
Considering the buyers' mental processes, brands and stores are extremely price competitive. They fluctuate at the moment because they acknowledge the impact of the wrong pricing. It can hinder sales of an otherwise wonderful product or service.
India Data Entry Services has assisted prominent companies worldwide in the utilization of price intelligence by intelligent gathering in order to make our clients become the choicest brand or name in the industry.
The Client
Our client utilizes a combination of specialized technology and innovative talent, in order to provide real-time competition intelligence, smarter price monitoring, and best product variety to online-only retailers, multi-channel traders, and producers worldwide, assisting them in improving their online performance.
The client collects competition information directly from websites and other digital sources, then checks and validates it with the assistance of product data analysts for use in a variety of marketing applications and corporate decision-making processes.
The Challenges
In the records, there is an absence of a generally applicable unique product identification that poses a continuing hurdle in reliably matching items or SKUs. The client's rival pricing tracking software may match uniformity or product details in Exact Matches or Like for Like (LFL) matches.
Matching product details that are not methodically aligned according to with that of the competition, on the other hand, left blind spots and disparities in the information gleaned, from identifying the right competition, and their inventory, to establishing the prices of exact and comparable matched products on their webpage.
Our Solution
India Data Entry Services was given the privilege to solve these pain points in pricing intelligence collecting due to the company's established track record of delivering pitch-perfect eCommerce data support services along with superior match rates, data accuracy, team responsiveness, and quick turn-around-time. We have been serving the client since 7+ years and spearheading the brand's name to the top market list.
India Data Entry Services' eCommerce catalogue management professionals compared the client's product catalogue list with millions of products on hundreds of rival retail websites and top valuable search engines to accurately determine duplicate products. Our team followed an automatic match and then compared items on rival websites manually to get a solid, strong list of matches.
Our expert team used identifiers like:
- Product brand
- Product title
- Product attributes
- Standard codes
- Promotional packages or deals
Results After Operation
India Data Entry Services' product matching team was able to match 2,500 SKUs across several competitors' sites and catalogues in a few weeks, including with Private Label and Product Matches, giving accurate, and comprehensive data for the client's rival pricing intelligence services.
Call us Today!
Discuss Product Matching Services and Intelligent Price Gathering and Monitoring Services with our experts and enhance the performance of your website from today onwards.